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AgencyBrief
The brief, written before the call.
Most agency calls are spent gathering what a page could have told you.
Turns a prospect and their site into a briefing worth reading — what the business does, where it is losing people, and what to ask — so the first call starts from understanding instead of discovery.
What it does
For: Agencies who want the first call to be the second call.
- Researches the prospect and their site before you dial
- Names the likely problems and the questions worth asking
- Produces a brief you can hand to whoever takes the call